交互式Kiosk市场预计到2027年将达到4369.70亿美元

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According to a new market report published by Transparency Market Research titled ‘Interactive Kiosk Market (Type: Floor Standing, Wall Mount, and Others; End-use Industry: Retail & Hospitality, Financial Services, Healthcare, Media, Communication & Entertainment, and Government) – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2019–2027, the global交互式亭市场预计到2027年将达到436.97亿美元,从2019年到2027年的复合年增长率为6.1%。从数量上看,到2027年,全球互动电话亭市场预计将达到8140.6万台,年复合增长率为5.8%。按地区划分,全球市场分为北美、欧洲、亚太、中东和非洲(MEA)和南美。

北美的互动性亭市场成熟,是全球第二大市场。北美目睹了大量的非现金交易,由于使用互动性信息亭和自动取款机的激增,这一数字正在增加。美国占据了北美的互动性亭市场。In the U.S., as per the Diary of Consumer Payment Choice Report 2015 and 2018 by Federal Reserve, the market share of cash transactions have decrease to 30.0% in 2017 whereas share of debit and credit cards have maintained a market share of 45.0-48.0% between 2015 and 2017. Interactive kiosks have been used for a long time in the U.S. Moreover, the versatility of interactive kiosks has been increasing for the last few years. A significantly high number of ATMs are in use in the U.S. Moreover, penetration of banking services is high in the U.S. According to the FDIC (Federal Deposit Insurance Corporation), survey in 2017: FDIC National Survey of Unbanked and Under banked Households, the share of unbanked households in the U.S. is only 6.5%. ATMs serve a major banking channel for consumers in the U.S. Consequently, the interactive kiosk market in the U.S is expanding.

交互式亭市场

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欧洲是全球第三大互动电话亭市场,而且是一个成熟的市场。就非现金交易数量而言,欧洲在全球仅次于北美。在欧洲,英国、德国和法国是互动电话亭的主要市场。欧洲的烘焙行业已经成熟,自动取款机是主要的银行渠道。信用卡支付和移动商务的兴起推动了对交互式kiosk的需求。

中国是亚太地区互动电话亭的主要市场,其次是日本和印度。从ATM总量来看,中国是主要市场,占全球ATM市场的75.0%以上。印度也是一个突出的交互式kiosk市场,印度对自动柜员机的需求正在增加。在中国和印度,千禧一代人口的增加、数字技术的普及以及政府的普惠金融举措都在增加银行消费者的数量。因此,银行正在引入自动取款机,以服务于这一庞大的新消费者群体。日本是这一趋势的一个主要例外,因为日本ATM机的数量减少了,因为该国ATM机的成本和维护高于其产生的费用。预计缅甸、孟加拉国、巴基斯坦等亚太地区其他国家的atm数量也将增加。

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